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The spring and summer seasons see a focus on colours and prints. Champion lead the way with colour blocking and striped designs which feature on both the outside and inside of their heavyweight styles highlighting the fact that activewear remains a continuous influence throughout casual everyday pieces. Stripes continue into the warmer seasons, Nike SB have opted for a more classic decorative approach with horizontal chest panels, whilst Brixton draw attention to sleeves through text graphics and wrap around panelling. Yellow and gold tones are huge this season and are seen across European and American brands both, as well as allover prints and camo.
Hoodies continue to provide an interchangeable base for custom graphics and photographic prints throughout spring and summer with the real change coming across through suggestive styling options and lighter weight fabric updates. Front and reverse
artwork reflects the individual design style of each brand, with screen and digital printing combined with embroidery remaining the most commonly used surface techniques. Thrasher have introduced a new season hoodie with a reworked ‘Intro Burner’ graphic which upgrades their signature flame logo through a realistic digital print, whilst Grand Collection and Magenta have opted for both monochrome and full colour photographic artwork.
Movement and comfort is encouraged via raglan sleeves and subtle ‘dorito v’ inserts that capture design origins; Polar Skate Co. have highlighted this with contrasting white flatlock stitching across exterior hems. Pullover styles continue to remain popular, giving centre stage to custom artwork and a simplistic finish that should be worn with a smarter, longer cut jacket or trench coat.
Movement and comfort is encouraged via raglan sleeves and subtle ‘dorito v’ inserts that capture design origins; Polar Skate Co. have highlighted this with contrasting white flatlock stitching across exterior hems. Pullover styles continue to...