by Parra Dogface Crewneck Sweatshirt

Made from heather grey heavyweight cotton with a soft brushed reverse, this new season, by Parra Dogface Crewneck Sweatshirt features a new season graphic on the centre of the chest. Added using a textural applique technique with looped back surface, the artwork shows the head of a white dog with slim black features and a red tongue with capitalised ‘Parra’ lettering curving around the edge of the neck. For comfort, the neckline has a ribbed trim and encouraging the fit to stay in place wider cut cuffs wrap around the edge of the body and long sleeves.

Known for his signature use of selected colours, bold shapes and unidentifiable characters, Amsterdam based artist and designer Pieter ‘Parra’ Janssen set up his own label by Parra in 2004 as a line of graphic t-shirts and has since progressed the company into offering a variety of apparel, accessories and homewares that all offer a distinctive artistic style. Collaborations with the likes of Nike SB, Vans, Converse and Etnies have propelled by Parra into the streetwear scene whilst Pieter continues to hold international solo shows.