Adidas G Shmoo Hoodie

A new design for the season designed in collaboration with legendary skateboarder Mark Gonzales, this collegiate navy G Shmoo Hoodie from adidas is made from a soft blend of cotton and polyester and features a bold printed graphic on the centre of the chest. Designed for casual everyday wear the attached hood can be adjusted using external colour matched pullcords whilst underneath a large print shows a bold yellow ‘Shmoo’ character which has been developed by Gonzales and shows a reworked version of the famous adidas trefoil logo. At the waist a large kangaroo pouch pocket offers plenty of space to carry essentials and can also be used as a handwarmer compartment whilst wide colour matched ribbed trims complete the edge of the body and long sleeves, helping to keep the fit secure and comfortable when active.

Mark ‘The Gonz’ Gonzales is famous for being the pioneer of modern street skateboarding and has been named by Transworld Skateboarding magazine as ‘the most influential skateboarder of all time’. As a natural creative and someone who is endlessly curious about the world, Gonzales spends his days painting and illustrating in his NYC studio where he creates custom pieces for his own pleasure and special art shows which often feature his playful ‘Shmoo’ character.