Magenta Boticelli Plant Hoodie

Magenta Botticelli Plant Hoodie in Navy. Inspired by the famous ‘Birth of Venus’ painting by Italian artist Sandro Botticelli, this midweight cotton-fleece hooded sweater is styled to a regular fitting with an insulating 310gsm composure that’s set to provide ample warmth and protective coverage across the changing seasons. Cuffed sleeves, an elasticated hemline and a deep-set, drawcord-fastened hood accentuate the profile to suit its sportswear-inspired purpose, whilst the spacious dual-entry kangaroo pocket across the waist provides ample on-the-go storage to suit any active lifestyle. The left-chest is signed off with crisp white ‘Magenta Skateboards’ embroidered branding, whilst the reverse, between the shoulders, features a creative adaptation of the brand’s iconic plant logo with cut-through detailing that depicts the goddess Venus.

Home to team-riders such as Leo Vallis, Zach Lyons, Ben Gore and Glen Fox, Magenta is a Euro-centric skatewear brand that is keen to celebrate differences and the notion of ‘worldwide connections’. Launched in 2010 and famed for their VX-1000 shot short-forms such as Balade and Mare Nostrum, Magenta taps into a corner of the contemporary market often overshadowed by big name brands.