Call Me 917 Area Code Hoodie

The Area Code Hoodie by Californian brand Call Me 917 conveys the same minimalist aesthetics that launched this brand to popularity over a midweight poly cotton blend hoodie. Cut to a regular fit, the hoodie provides enough room to layer in the colder seasons or move around in during summer skate sessions - with ribbing across the waist and cuffs ensuring a secure fit. Drawstrings at the hood provide a customisable fit, allowing for either greater ventilation or insulation (weather dependant), and include metal detailing on the eyelets. Final functional details include a kangaroo pocket which provides generous room for storing essentials. The hoodie has been finished in a simple black, with an embroidered ‘(917)’ logo on the left chest in yellow to provide a hint of colour.

Alex Olson, the brand’s founder, comes from a heritage rich with skateboarding including his father the legendary Steve Olson. It’s this understanding of the sport which has allowed Olson (Jr) to make 917 a ‘Core Skate Brand’, offering a limited run of clothing to a select amount of skate shops.