Seen here in a crisp-white colourway, this Hélas Strong T-Shirt boasts a playful aesthetic that continues to honour the brand’s admiration for abstract artwork and custom illustrations. Made from 100% cotton and styled to a season-friendly casual fitting, this short-sleeve tee is fashioned with a straight hemline, double-track stitching and a fully-flexible rib knit collar that’s designed to retain its shape even through day-to-day styling. Across the left chest, a characterised brushed-pastel umbrella decal depicts a muscular profile, whilst the reverse showcases a much larger enhancement of the design. The hemline is neatly signed off with a signature woven-tab, whilst the overall sharpness of the design is sure to help this staple tee stand out during SS20.
Welcoming bold block-tone colourways, old-school prints and a throwback aesthetic into their latest seasonal mix, Paris-based Hélas offers a ‘walk down memory lane’ for its summer 2020 release. Paying homage to both past and present skate and street culture, the sporty European powerhouse once again pumps a relentless energy into the contemporary market to offer a little something for everyone when it comes to fuss-free, functional styling.
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