Skip to content
Blog

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

 

In celebration of the new Chewy Cannon Liberty Cup Shoe and the preservation of Southbank Skate Park, on the weekend of Saturday October 12th the Flatspot crew were invited by adidas to London’s Southbank to attend the Go Ham or Jam event before wear testing the new footwear model.

With a new bank to stair set obstacle unveiled on Saturday night, and the man Chewy himself handing out cash for the best trick, the air was full of energy for the refurbished Undercroft area which has been closed off since 2015. Reopened this July after a legal guarantee for the parks future was secured, the covered setup meant that despite the rain a mix of established faces and younger crews came together to celebrate the spots legendary history and its bright looking future. The hype from the evening continued into the night and through until the next day where the Flatspot team took the Chewy Liberty Cup shoe out for testing throughout the city.

 

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

 

 No doubt influenced by his affiliation with London and released as part of the ongoing team Rider Series for 2019, which sees monthly instalments of shoes designed by adidas pros, the ‘Chewy’ Liberty Cup has been created in collaboration with Cannon and his favourite skater, senior footwear designer Scott Johnston. Paying homage to the ‘90s with traditional tennis court aesthetics enhanced by exaggerated proportions that tap into early skate shoe styling, deluxe black suede has been chosen for the uppers with metallic gold branding and leather overlays, whilst the tongue has a durable nylon top layer and a TPU eyestay holds the laces. Completed by a thick rubber outsole with Adituff reinforcement and an additional insert for abrasion resistance, the tread supplies a solid amount of grip with a repeat circular trefoil pattern and pivot point.

 

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

 

Responsible for being a meeting point for crews and collectives to further their passions which undoubtedly shaped their lives, members such as Chewy Cannon and Lev Tanju from the Palace Wayward Boys Choir pinpoint their meeting at Southbank for their individual successes. Cannon describes the spot as his school and Tanju founded Palace Skateboards by selling on boards at Southbank, before developing his own designs and starting VHS tape recordings of sessions with the PWBC team.

Highlighted through a summer exhibition held at the Bermondsey Project Space on Bermondsey Street, Southbank Undercroft was constructed as an experimental project in the 1960s and can be thanked for the skateboarding movement within the UK, and has long since been known as one of the most famous spots in the city. Thanks to the Long Live Southbank campaign, the focused crew behind its vision and international skate community, the free space has been secured for future generations and the extension only further displays its rich history.

Be sure to keep an eye out for future collaborative Southbank events heading into 2020 and beyond. Thanks to adidas and Chewy for hosting. The adidas ‘Chewy’ Liberty Cup is available now.

 

Flatspot x adidas 'Chewy' Liberty Cup: Go Ham or Jam

 

Shop all adidas Skateboarding at Flatspot.

By entering your email, your are agreeing to Flatspot's Privacy Policy