by Parra Systems Logo Crewneck Sweatshirt

by Parra Systems Logo Crewneck Sweatshirt in Red. Arriving for AW21 with new artwork on the front and reverse, this by Parra sweatshirt is made from heavyweight cotton with a premium finish and has been designed with relaxed everyday wear in mind. Based on traditional sportswear designs, the curved neckline has a flexible ribbed trim and underneath a decorative stitched ‘v’ detail has been inspired by archival styles. On the left side of the chest artwork applied using a water based screen print technique shows stylised ‘In Your House’ lettering in white with an embroidered illustration of planet earth below. Additionally, a larger print on the reverse presents a series of logos inspired by cooperative emblems spelling out ‘Parra’ with additional ‘systems corp’ text underneath, all in white.

Looking to corporate logos and space history for inspiration this season, Amsterdam based artist Piet Parra has created a new range of artwork to bring a fresh character to staple t-shirts, sweatshirts and accessories. Bringing his own creative touch using a select colour palette, vibrant shapes and unique fonts. Whimsical characters feature throughout as an extension of his creative expression. Founded in 2004, Piet Parra is well known around the world for his art and has shown mixed media pieces in a variety of leading galleries situated in L.A, Hong Kong and Brussels.