In 1966, the Van Doren Rubber Company opened up for business in California. Within a few years, the whole skate culture adopted Vans shoe as their favourite brand and today Vans still represents a look that epitomises Southern California. With more than 40 years of history, Vans is a piece of the defining essence of subculture worldwide.
Models such as the Vans Old Skool, Vans Slip-On, Vans Era, Vans Authentic and Vans Sk8-Hi are followed for life by many. Whether they're skateboarding in them, creating in them, thrashing in them or kicking back in them. The vulcanised construction and profile of these skate shoes are a part of the history of the trainer itself.
As well as these heritage silhouettes, Vans creates premium concept lines. The MTE (Mountain Edition) have a greater degree of insulation using materials such as wool or fleeece and weather proofed uppers, helping protect from the elements. The Re-issue packs which are limited re-releases of silhouettes and colour ways from the Vans archive. Plus the Pro line sees Vans upgrade these shoe models with additional technology, a greater degree of cushioning beneath the foot, padding in crucial areas and greater durability for those who plan on skating them hard.
Watch out also for super limited drops of concepts conceived alongside cultural ambassadors such as 4Q's Max Schaaf and Odd Future's Tyler The Creator's brand Golf Wang. Plus collaborations in partnership with labels like Antihero, WTAPS and more.